And talking about the price of everything, the Tories have yet again failed to deal with the donor scandal which lies at the heart of their campaign spending.
Responding to today's declaration that Lord Ashcroft's company 'Bearwood Corporate Services' donated nearly three quarters of a million pounds to the Conservative Party in just three months, Labour's Communities Secretary Hazel Blears MP said:
"Lord Ashcroft is the Tories' top donor once again and the most important figure in Conservative Campaign Headquarters but he has still not answered two key questions - despite David Cameron's insistence that he would do so:
"Is Lord Ashcroft on the electoral register in the UK?
"If he is registered to vote, for how long has he been so?
"David Cameron has said that he has been given the answer to those questions in private and that he is "sure" that Lord Ashcroft will explain the answers to those questions in public. So will Lord Ashcroft now do what David Cameron has said he would do and explain to the public: where are you registered on the electoral register, and since when?
"If Lord Ashcroft refuses to answer yet again, is David Cameron powerful enough in his own Party to make him?"
When a person legally entitled to do so gave money to the Labour Party, the whole world fell in and the general Secretary forced from his job because the money had - absolutely lawfully - been given via a third party. When Lord Ashcroft is asked to give answers central to whether donations to the Tory Party should be acceptable we are met with a deafening silence.
It's about time the media started upholding values of the ordinary decent people (toffs included) and challenged the Tories about this cancer at the heart of the Party.
